NEWS
HYPEBEAST: Fanatics Drops Ultra Rare Nike MLB Sakura Elite Jerseys From the Takashi Murakami Collaboration
Fanatics is dropping a limited edition Nike MLB Sakura Elite jersey.
CLLCT: Fanatics enters repack market with 'Instant Rips'
Fanatics Collectibles is officially entering the card repack market with the launch of its new “Instant Rips” product Tuesday.
ATHLON SPORTS: Massive WWE Name Announced for Fanatics Fest NYC 2025
One huge WWE name has been added to Fanatics Fest NYC 2025.
AP: One-of-a-kind card featuring jersey patch of Pirates star Paul Skenes is heading to auction
Paul Skenes has been in the major leagues for less than a year.
SPORTICO: Fanatics Launches Ticket Strategy in Two-Way Deal with Ticketmaster
Fanatics has made its long-expected push into ticketing.
AP: Topps’ debut patch cards have become a sought-after collectible for some young major leaguers
Cam Booser’s bumpy road to the major leagues included arm and back injuries, along with a stint as a carpenter in his native Seattle.
THE ATHLETIC: Topps, Fanatics announce Tokyo Series trading cards and merchandise as demand grows in Japan
Ahead of MLB’s 2025 Tokyo Series between the Los Angeles Dodgers and Chicago Cubs on March 18-19, Topps and parent company Fanatics have announced a merchandise collection and trading card sets created in collaboration with one of Japan’s most famous artists, Takashi Murakami.
SPORTICO: Fanatics Deepens Qatari Ties via Five-Year Government Partnership
Fanatics is deepening its ties to the Qatari government via a new five-year partnership that will include sponsorship of the company’s flagship New York City fan festival, plus the possibility of events in the Gulf state further down the line.
SPORTICO: Fanatics ‘Hype Drop’ Strategy is Scoring First-Time Customers
Fanatics is expanding its work with fashion designer Todd Snyder to include NHL apparel, the latest deal in a strategy that the company says is bringing new buyers to its empire of licensed sports apparel.
WWD: Todd Snyder, Fanatics Create Elevated Fan Gear for NHL
Todd Snyder is expanding his relationship with Fanatics by creating an elevated collection of fan apparel for the National Hockey League.
SPORTS ILLUSTRATED: Fanatics Fest 2025: Yankees & Mets Legends To Headline
New York baseball fans, its time to gear up and get ready! Fanatics Fest 2025 is right around the corner and is bringing the heat to New York City this June with an awesome lineup of Mets and Yankees legends.
SPORTS ILLUSTRATED: 2025 Topps Rip Night has Jayden Daniels and The Miz as Early Highlights
2025 Topps Rip Night is rolling along, and we want to keep you up to date on all The Hobby action!
FRONT OFFICE SPORTS: Fanatics Pays Out and Refunds Wembanyama Bets After Injury Ends Season
Fanatics bettors who put money down on Victor Wembanyama claiming his first Defensive Player of the Year award received an early payout Friday.
TMZ: Larry David Signed 1-Of-1 Topps Baseball Card Sells For $10K At Auction
Sure, it might not be as valuable as the T206 Honus Wagner or a 1956 Mickey Mantle, but Topps' '25 signed Larry David card, which just sold for over 10 racks at auction, is MUCH COOLER!
CHICAGO SUN TIMES: Bears QBs Caleb Williams, Jim McMahon featured in Topps ad
Bears quarterback Caleb Williams teamed with Bears Super Bowl-winning quarterback Jim McMahon on an ad for Topps Chrome trading cards.
SPORTS BUSINESS JOURNAL: Fanatics wagers pipeline of merch buyers will differentiate its sportsbook
On the morning that all 30 MLB clubs unveiled new spring training caps earlier this month, many fans in legal sports betting states who bought them through Fanatics received emails or pop-up alerts with the tagline “Your bonus bet is waiting,” with links to Fanatics’ sportsbook, where they could redeem bet credits worth $100 without making a deposit.
SPORTS BUSINESS JOURNAL: Fanatics, Colts to Integrate Loyalty Programs
The Indianapolis Colts and Fanatics will begin integrating their loyalty programs this offseason, an inflection point in Fanatics founder Michael Rubin’s vision of creating an all-in-one fan experience app.
OPEN AI: A conversation with Andrea Ellis, Chief Financial Officer of Fanatics Betting and Gaming
Fanatics Betting and Gaming is the online and retail sports betting subsidiary of Fanatics, Inc., a global digital sports platform. We spoke with Andrea Ellis about the expanding role of the CFO, building internal enthusiasm for AI, and using AI to free up focus for higher-impact work.
FORBES: Ahead Of 2025 MLB Season, Topps Releases Flagship Baseball Series 1 Trading Cards
Topps has been in the baseball card business since 1951, with its first release in 1952.
CBS SPORTS: Eagles fans break record for most Super Bowl merchandise purchased 24 hours after NFL championship game
Most football fans already have a closet full of T-shirts, sweatshirts, hats and more in their closets, but when your team wins the Super Bowl, it's tempting to add to the collection.
