MEDIA ROOM

ESPN and Fanatics Studios are bringing fans behind the scenes of Fanatics Fest with the second edition of Fanatics Fest: All Access, premiering Aug. 4.

LeBron James’ 76ers merch was selling out almost as soon as the 22-time NBA All-Star decided to sign a two-year, $8 million contract with the team.

Fanatics struck a deal to buy a federally regulated derivatives exchange and clearinghouse from BGC Group Inc., as the sports-apparel company and broker-dealer seek to partner on prediction markets for retail and institutional investors.

The announcement that LeBron James is signing with the Philadelphia 76ers is being commemorated in a limited-edition trading card.

Lululemon has turned its sights to baseball.

“Who has scissors?”

In the history of Major League Baseball, there’s never been two consecutive MVP winners at the same time in both the American and National League before now.

Hours before Lionel Messi plays in the 2026 FIFA World Cup Final, in what may be his final game on the Argentinian national team, the sports apparel, collectibles and entertainment company Fanatics is launching a campaign that focuses on Messi’s iconic number 10 jersey and declares “You Can’t Hang It Up While We’re Still Wearing It.”