Growing up, WNBA star Paige Bueckers says she was “huge” on sports memorabilia. She collected items across a range of sports from her favorite players, including their posters, autographs, and jerseys.

The Weeknd has always been loud and proud about his Toronto roots.

To kick off the start of the 2025-26 NHL season, the league is bringing back some of its freshest looks.

Lululemon and Fanatics are expanding their partnership with the National Hockey League by expanding their fan apparel collection to all 32 teams for the upcoming 2025-26 season. 

Jaxson Dart has Giants fans wrapped around his finger after an impressive NFL debut in Sunday’s 21-18 victory over the undefeated Chargers.

Pittsburgh Pirates ace Paul Skenes is the latest superstar athlete to join the Fanatics family.

At Fanatics Fest this summer, fans saw celebrities and athletes move quickly from station to station on the floor of the Javits Center in midtown Manhattan.

The NFL, Nike and Fanatics launched the first edition of the “Rivalries” uniforms on Wednesday, marking Fanatics’ biggest and highest selling product launch ever and its best overall day of merchandise sales so far this year.

Fanatics is launching a new loyalty program, reflecting its continued growth and reach in the sports business industry.

Whether a sports fan knows Fanatics as the place they buy jerseys, the spot they find trading cards and memorabilia, the casino where they place bets, or the promoter of their favorite festival, the company increasingly wants them to tie all of those experiences together.

Every NFL great started as a rookie, and some of the league's most legendary players offered their support and advice on what it takes to succeed to members of this year's draft class.

It isn’t just people in Houston that are excited about perennial All-Star forward Kevin Durant joining the Rockets for the 2025-26 season.

Fanatics and Fanatics Collectibles announced Wednesday they’ve signed incoming BYU freshman AJ Dybantsa to a multi-year exclusive deal, dubbing the pact one of the company’s “most significant NIL deals ever.”

Fanatics Inc. has extended and expanded its merchandising deal with Premier League’s Chelsea FC as the company looks to entrench itself in European football.

As BLACKPINK kicked off their long-awaited Deadline World Tour, the global K-pop superstars are not only taking over stadiums worldwide but also the sportswear scene.

With major league baseball quickly approaching the halfway point of the regular season, that only means one thing: The MLB All-Star Game is right around the corner.

FC Internazionale Milano, known globally as Inter or Inter Milan, and Fanatics have announced a new partnership that taps into the digital sports leader’s resources of e-commerce, retail, manufacturing and licensing for the famous soccer club.

Fanatics announced that merchandise sales in the 12 hours following Paris Saint-Germain’s UEFA Champions League victory were the company’s highest for an individual team outside the U.S.

The Utah Jazz and their NHL counterparts, the Utah Mammoth, have announced a long-term agreement with Fanatics to be their official retail partner.

New York Knicks merchandise is flying off the shelves as the team makes its deepest NBA playoff run since the turn of the century.