Walk to the end of the “Museum of Greatness,” a one-of-a-kind exhibit at Fanatics Fest in the Javits Center and you’ll see the centerpiece of a collection full of centerpieces: seven of Tom Brady’s game-worn Super Bowl jerseys, including his Super Bowl LI jersey, which was stolen after the game and eventually recovered by the FBI.

Fanatics Fest is expected to lose millions — again. Michael Rubin’s not worried.

Over $200 million worth of various inarguable examples of greatness in action will be housed in the newly announced Museum of Greatness.

Fanatics is pitting fans against greats Tom Brady, Kevin Durant and Alex Rodriguez at an upcoming marketing event.

The second annual Fanatics Fest will debut "Fanatics Games," a Pros vs. Joes-style competition between 50 athletes, celebrities and influencers and 50 fans -- who will submit video submissions through their app -- for roughly $2 million in prizes.

Fanatics Events has announced that NFL wide receivers Davante Adams, Ceedee Lamb, and Tyreek Hill will headline “Catching Fire,” a star-powered panel hosted by actor and comedian Keegan-Michael Key at Fanatics Fest NYC 2025. The panel will take place Saturday, June 21 at The Theatre inside the Javits Center.

Jay-Z is bringing his 40/40 Club back to Fanatics Fest NYC.

Earlier this month, WWE hosted WrestleMania 41, a multiday experience where John Cena defeated Cody Rhodes in the main event to win the Undisputed WWE Championship, breaking Ric Flair's record for the most world championships.

Oscar-winning filmmaker Spike Lee will join a number of baseball icons at a New York Yankees-themed panel later this summer at Fanatics Fest NYC 2025.

The Washington Commanders have already been extremely active this offseason, making splash trades and free-agent signings as they look to hunt down the Philadelphia Eagles as the best team in the NFC.

One huge WWE name has been added to Fanatics Fest NYC 2025.

Fanatics is deepening its ties to the Qatari government via a new five-year partnership that will include sponsorship of the company’s flagship New York City fan festival, plus the possibility of events in the Gulf state further down the line.

New York baseball fans, its time to gear up and get ready! Fanatics Fest 2025 is right around the corner and is bringing the heat to New York City this June with an awesome lineup of Mets and Yankees legends.

Tom Brady, Jayden Daniels and Peyton Manning are among the first group of athletes committed to attend Fanatics Fest NYC 2025 later this year, Fanatics announced Thursday.

Fanatics is mounting a second Fan Fest in Manhattan next June, adding 25% more space at the Jacob Javits Convention Center, along with 200 additional athletes, which will mean a footprint of 650,000 square feet and 500 current and former players.

Fanatics Fest NYC is coming back. 

Moments after he and New England Patriots owner Robert Kraft stood to watch Rob Gronkowski whip left-handed slap shots at a mock hockey goal - Gronk's next sport? - Lafayette Hill native Michael Rubin dove full bore into the maw of Fanatics Fest attendees, stopping here to sign an autograph, pausing there to be part of a selfie with two men clad in Team USA Basketball gear.

Buffalo Bills devotees are known as some of the most wild in the NFL, so it only makes sense a supporter of the Western New York squad won a heated costume contest at Fanatics Fest over the weekend.

Ahead of their highly anticipated boxing match on Nov. 15, Mike Tyson and Jake Paul are set to have a face-to-face encounter at Fanatics Fest in New York City on Aug. 18.

Travis Scott has joined the lineup for Fanatics Fest NYC.