NEWS
SPORTICO: Georgia Fans Already Breaking Records for College Football Title Apparel
The University of Georgia’s first football national title since 1980 has sent Bulldogs fans into a buying frenzy.
NEW YORK POST: Fanatics’ Michael Rubin turns to Macy’s for more female customers
Sports retailer Fanatics wants to sell more jerseys, ball caps and T-shirts to women. It’s counting on Macy’s to help it do that.
YAHOO SPORTS: Dallas Cowboys, Fanatics ink 10-year deal to run online store
The Dallas Cowboys, the most valuable sports franchise in the world, have signed a 10-year exclusive merchandise partnership with Fanatics.
Fanatics Gets Fair Labor Association Accreditation
The Fair Labor Association (FLA) announced today that its board of directors voted to accredit the social compliance program of Fanatics Brands, the private label division of Fanatics, Inc., a global leader for licensed sports merchandise headquartered in Jacksonville, Florida, that specializes in licensed fan apparel for the world’s most popular leagues, brands, and collegiate and professional teams.
BLOOMBERG: Russell Wilson Teams With Fanatics, Lured by Collectibles Craze
Super Bowl champion quarterback Russell Wilson signed a multiyear partnership with e-commerce giant Fanatics Inc., teaming up for an expected boom in the sports memorabilia market.
ESPN: Los Angeles Angels' Shohei Ohtani lands exclusive memorabilia deal with Fanatics
Los Angeles Angels luminary Shohei Ohtani is so electric, he rakes on his days off, too.
WSJ: In Pandemic Pivot, Fanatics Reinvents the Playbook
Through a series of quick turns, sprints, and a carefully edited playbook, leading global sports merchandiser Fanatics turned an off-the-field sports season into a success—for customers, the community, and its business.
ESPN: Las Vegas Raiders DE Carl Nassib has top-selling NFL jersey at Fanatics in day since announcement
In the 24 hours since Carl Nassib became the first active NFL player to come out as gay, the Las Vegas Raiders defensive end's jersey has been the top-selling item across the league, according to Fanatics.
SPORTICO: Paris Saint-Germain to Open L.A. Store with Fanatics Amid Expansion Push
Paris Saint-Germain is opening a permanent store in Los Angeles, a new milestone in European soccer’s growing push into North America.
CNBC: Phoenix Suns add another partnership, pairing up with Fanatics
The Phoenix Suns announced Tuesday it will partner with sports merchandise company Fanatics.
ESPN: Tom Brady's arrival boon for Tampa Bay Buccaneers merchandise sales in 2020
With Tom Brady leading the Tampa Bay Buccaneers to an NFC championship and a trip to Super Bowl LV, fans are gobbling up all they can in Brady and Bucs merchandise.
SPORTS ILLUSTRATED: Jaguars' QB Trevor Lawrence Signs Exclusive Deal With Fanatics, Reportedly Breaks Draft Night Record For Sales
Jacksonville Jaguars quarterback Trevor Lawrence has long been tabbed as one of the—if not the most—exciting prospects of a generation. While Lawrence has yet to play a down of football in the NFL and has been a Jaguar for less than 24 hours, the anticipation around his arrival is already being seen ten-fold.
FORBES: Sports Licensing Giant Fanatics To Launch In China With New Joint Venture
Michael Rubin has cornered the U.S. market for licensed sports apparel through his e-commerce company Fanatics, which handles online merchandise sales for the NFL, the NBA, MLB, Nascar and more than 300 other leagues and teams. Next on the billionaire’s agenda: China.
ESPN: Fanatics sees record sales for Tom Brady merchandise in 2-week period before 10th Super Bowl
With Tom Brady leading the Tampa Bay Buccaneers to an NFC championship and a trip to Super Bowl LV, fans are gobbling up all they can in Brady and Bucs merchandise.
FORBES: Best Private Company CFOs Of 2020
Chief financial officers performed admirably during 2020. Whether it was partnering with chief executive officers to develop new business models, being the lead communicator to employees and investors alike…
SPORTS ILLUSTRATED: Fulfilling Fanatic, Michael Rubin is using his influence and the power of sports for a worthy cause
This was back in the first week of February, the halcyon, long-ago days when Corona was best known for complementing burritos; lockdown was a term reserved for prison movies; and masks were reserved for Halloween…
CNBC: Fanatics acquires WinCraft, a company that makes sports-themed merchandise
Sports merchandise company Fanatics has completed another acquisition to strengthen its position in the licensed sports apparel sector as speculation increases the company will eventually go public…
BBC: Christen Press and Tobin Heath: Manchester United break merchandise sales record
Manchester United's Christen Press says the recent growth in women's-team related merchandise makes her proud of how far the women's game has come. United broke women's club-sales records after signing Press and her fellow United States forward Tobin Heath…
VOGUE BUSINESS: Can the £1 billion football jersey business overcome Covid-19?
Football kits make for lucrative deals for Nike, Adidas and others, but an always unpredictable market faces a stern test in the pandemic…
BLEACHER REPORT: Tom Brady Leads Cam Newton by Less Than 50 in Race for NFL's Top-Selling Jersey
Former and current New England Patriots quarterbacks are owners of the two highest-selling jerseys in the NFL this week. Michael Rubin of Fanatics tweeted that Tom Brady's No. 12 Tampa Bay Buccaneers jersey leads Cam Newton's No. 1 Pats jersey by less than 50 sales during NFL Kickoff Week…