SPORTS ILLUSTRATED: Topps takes over social media on first day of 2026

Today marks the beginning of a new year; for the second year in a row, Topps promoted #1of1Day. The day was about sharing personal 1-of-1 cards on social media. The hashtag was popular for hobbyists and card enthusiasts across social media. Among the participating collectors who posted their pictures was Fanatics CEO Mike Mahan. Mahan took to Instagram to show off five of his one-of-one cards in his personal collection.