THE PHILADELPHIA INQUIRER: A look inside the massive new Mitchell & Ness flagship store in Center City ahead of its grand opening

Sportswear brand Mitchell & Ness will open its new flagship location on Saturday as the city enters a major sports summer.

This month already featured a pair of playoff wins by the Sixers and Flyers, and saw the PGA Championship come to town, but that was just the start. The World Cup is weeks away, the MLB All-Star Game is set to arrive in July, and more big events are coming in August. And the Philadelphia-based brand that specializes in throwback sports apparel is set to open its massive new retail and event space in Center City, right in the middle of it all.

“This is such a perfect time to be opening this store,” said Emilie Arel, the president of Mitchell & Ness. “There are so many exciting things happening in the city this summer and so we really want to become the center point of those celebrations that sort of dance around sport and fashion and culture.”