CNN: The NFL and Topps come back together for the first time in 10 years in multi-year agreement
The NFL is coming back to Topps as both the league and the iconic company look to capitalize on the trading card boom.
The league, Topps’ owner Fanatics Collectibles and the NFL Players Association announced on Thursday that the league is once again making Topps its exclusive trading card licensee. It’s the first time since 2016 that Topps will be designing and developing trading cards for the NFL, serving as a major win for a company that has long been one of the top names in the trading card industry.
“I feel like we’ve been getting ready for this moment for four years now, and it’s finally here, and it’s really exciting,” Fanatics Collectibles CEO Mike Mahan told CNN Sports. “It’s the culmination of a lot of hard work, and we feel very enthusiastic about the products we have coming and how it’s going to be received by collectors and fans. And so that’s very gratifying.”
