WOMEN’S WEAR DAILY: Lululemon, Fanatics Partner With MLB for Collection Featuring All 30 Teams

Lululemon has turned its sights to baseball.

Coming on the heels of the company’s licensing deals with the NHL and the NFL, the brand is partnering with Major League Baseball on a collection for all 30 of its teams that will be sold by Fanatics. The line will feature performance and lifestyle items across men’s and women’s apparel and accessories and will blend Lululemon designs with the logos of each MLB franchise.