THE ATHLETIC: Max Verstappen on new Fanatics deal, what he collects and ambitions to create a museum

Four-time Formula 1 world champion Max Verstappen has signed an exclusive, multiyear global partnership with Fanatics. The deal makes Verstappen the first active athlete to partner with the company to launch a global online store, which will open early next year. In addition to the e-commerce element, the deal also includes merchandise and exclusive trading cards with autographs and race-worn memorabilia.

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CNBC: Fanatics lands retail and merchandising deal for 2026 FIFA World Cup