SPORTS BUSINESS JOURNAL: Fanatics posts record-setting Black Friday

Company: AllCompany: Fanatics Commerce
Written By Seth Schlechter

Fanatics set a company record for single day sales on Black Friday, and combined Thanksgiving Day and Black Friday sales marked the company’s best 48 hours, with sales up more than 20% year-over-year on those days. Sales on the Fanatics app were up 285% YOY on Black Friday, and it marked the app’s best day of sales ever.

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Seth Schlechter
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