NEW ORLEANS, LA January 10, 2012 – Congratulations to the Alabama Crimson Tide, the 2012 BCS National Champions. Every Bama fan can find licensed Crimson Tide merchandise at the official online store of Alabama Athletics, Shop.RollTide.com. The Alabama fan shop was launched in summer 2008 by TeamFanShop, a leading provider of e-commerce solutions for some of the most renowned names in the sports and sports media industry. This is the sixth time in a row TeamFanShop has powered the e-commerce solution of the BCS National Champion.
Under its parent company Fanatics, LLC, which offers the world’s largest selection of officially licensed sports merchandise, TeamFanShop combines customization manufacturing with industry leading customer service and a complete retail experience for Alabama Athletics. With a full line of Crimson Tide merchandise, flat rate shipping, yearlong returns and a 100% satisfaction guarantee, customers are sure to enjoy a fan-friendly shopping experience.
“This is Alabama’s 14th national championship which shows the true football leadership behind the Crimson Tide. We are very proud of our team, the coaching staff and devoted fans throughout the country. One way we can say thank you to our fans is through the official online store where more than 350 championship items for men, women and kids are available with the click of a button,” stated Jim Carabin, General Manager for Crimson Tide Sports Marketing. “Our continued success since the launch of the upgraded official store has been attained through the tremendous e-commerce services provided by TeamFanShop and the Fanatics team.”
“Two substantially fierce SEC teams with dominating defenses going head-to-head made for an exciting national championship match-up with Alabama overcoming the odds and winning the BCS trophy. TeamFanShop is excited to be partnered with such a fantastic program,” commented Brian Swallow, Senior Vice President of Strategy and Business Development at Fanatics. “The outstanding success of the official online store of Alabama Athletics has benefitted from the unwavering support of the Crimson Tide fan base and we look forward to watching that display of loyalty grow with this national championship win.”